British Endodontic Society makes its debut at BDIA Dental Showcase 2014!

With changes to CPD requirements, an increased awareness of litigation in dentistry and a new NHS contract on the horizon, there’s lots to keep up with at the moment. Make sure you visit the BDIA Associations’ Pavilion to catch up with your professional body, find out about training and events and discuss the issues that most matter to you!

British Endodontic Society

New to BDIA Dental Showcase this year, the British Endodontic Society is making its debut. President of the Society, Mr Murray Saunders, explains why they will be attending, “With such a large number of dentists in attendance, BDIA Dental Showcase is the perfect platform for us to catch up with our existing members and meet new ones. We’re looking forward to liaising with delegates to discuss our membership options, promote our professional development and conference opportunities and offer guidance.”

Just a few of the other professional bodies attending BDIA Dental Showcase this year include:

Association of Dental Administrators and Managers (ADAM)

ADAM recognises that each and every role is vital to the smooth operation of a busy dental practice. Come and speak to their representatives for advice, support, and guidance for practice managers and all members of the dental administration team.

ADAM is running its own mini-series of seminars on the afternoon of Friday 10 October with guest speakers Tracy Stuart of NBS Training, Julie Rosse of BSDHT and Sarah Buxton of LCF Law. All three will look at key issues from the perspective of a Practice Manager. Tracy will talk about the many hats PM’s need to wear; Julie will cover the implications of Direct Access; and Sarah will discuss some of the legal challenges Practice Managers face.

British Association of Dental Nurses (BADN)

The UK’s only professional association for dental nurses. The BADN stand at R03k will be manned by staff members Pam Swain and Katie Ball, together with President Fiona Ellwood.  Dental nurses are invited to visit the stand to find out about the benefits of BADN membership, join or re-join their professional association, share their views and/or request information and advice on dental nursing subjects.

British Society of Dental Hygiene and Therapy (BSDHT)

The BSDHT has a strong presence at Showcase. Julie Rosse explains, “Many hygienists and therapists can feel isolated in practice and so welcome the chance to come and network with their peers as well as ask the BSDHT any burning questions they may have.” If you’re a hygienist or therapist, make sure you visit the BSDHT stand to discuss your profession on a face-to-face level.

British Society of Periodontology

The British Society of Periodontology exists to promote the art and science of periodontology. Their members include specialist practitioners, periodontists, general dentists, consultants and trainees in restorative dentistry, clinical academics, dental hygienists and therapists, specialist trainees in periodontology, and many others. Speak to them to find out what they can offer you.

Many other professional associations will be attending this year’s BDIA Dental Showcase including BACD, DTA and the British Orthodontic Society. To find out who else is exhibiting, and to register for your free advanced ticket to the show, visit Make sure you don’t miss this valuable opportunity for you and your team to catch up with your respective societies and network with colleagues, but also to see what’s new in dentistry, refresh your knowledge and make important purchasing decisions, all under one roof.

Start planning your visit now by downloading the exhibition’s new mobile app via the App Store or Google Play on your mobile device. Full details are available at

Download the BDIA Dental Showcase mobile app now!

With just 7 weeks until BDIA Dental Showcase takes place at ExCeL London, from 9-11 October, BDIA is delighted to announce the launch of its interactive mobile app, specially designed to help you plan your day at Dental Showcase 2014!

BDIA Dental Showcase is the UK’s flagship dental exhibition and with over 300 exhibitor stands and more than 100 mini and on stand lectures, this free app can help you make the very most of your visit. Enhancing your experience before, during and after this year’s show, our exciting app puts a whole host of useful features and information at your fingertips:

  •  Search exhibitors and create a list of your favourites to ensure you see all the latest equipment, products, technologies and solutions of specific interest to you
  • Create your own personalised event itinerary by adding sessions from the Mini and On-stand exhibitor lecture programme to your favourites
  • Find your way around with the event map to ensure you see as much of the latest equipment, products, technologies and solutions as possible
  • New exhibitors and lectures are constantly being added to the packed agenda – keep up-to-date with the live social media feed!

The app is available to download for iPhone and Android and there is also a mobile web version available.

The app is very easy to use, completely free-of-charge and an ideal way to access of the information you’ll need in one place. All in all it’s the best way to plan your day!

For iPhone and Android phones:

Visit your iTunes App Store or Google Play on your smartphone and search for “Dental Showcase 2014”, then simply download.

For all other internet-enabled mobile phones:

Visit via your phone.


Register online now to receive your free advanced ticket to BDIA Dental Showcase 2014 at Alternatively, call 01494 729959, email: or text your name, postal address, occupation and GDC number to 07786 206276.  On-the-day entry fee is £10 per person.

Is your surgery at risk?


There’s no denying that the internet is the most convenient way to purchase from a company you already know, but when you are purchasing from a new supplier it is important to be able to ensure they are genuine. A relatively new risk to dental professionals, you may not be aware that counterfeiting is currently worth £10 billion annually in the UK, and that no brand is safe from such copycat activities.


Counterfeiters use numerous online outlets such as search engines, marketplaces and auction sites to sell their goods. They have been known to resort to strategies such as providing fake reviews and labels such as “EU approved” to trick shoppers into believing they are genuine. Many counterfeit retailers also use social networks to promote their so-called genuine goods. This is something which is difficult to stamp out as once authorities shut down a page, it is very easy for counterfeiters to immediately set up a new one. Some will even take on the name of a reputable company, creating web pages that look uncannily similar to the real thing.

Despite the dangerous reality of counterfeit medicines and medical devices, the pharmaceutical and dentistry industries are no exception to these rogue traders. Experts estimate that up to 15% of the world’s medicines could be fake.

As a dental professional, you need to be aware of these risks when shopping online, so that you can protect yourself and your patients. Within the last year, the MHRA (Medicines and Healthcare Products Regulatory Agency) has been prompted to issue numerous warnings following revelations of dangerous fakes making their way into the dental practice, advising healthcare professionals to take extra care when shopping for goods. One shocking story tells of how a counterfeit bur shattered whilst being used on a patient. Luckily, nobody was harmed but imagine the turmoil if that happened in your surgery? These incidences have involved all types of dental equipment including curing lights, composites and cleaning tools – it’s no exaggeration to say that nothing is safe!

To avoid the risks, dental professionals are advised to only buy dental devices from a manufacturer or supplier they can confirm is legitimate, to only use devices that have a CE mark and to protect others by reporting suspected counterfeit medicines or dental devices to the MHRA as soon as possible.

Barry Cockcroft, Chief Dental Officer at the Department of Health says “It is vital when purchasing any equipment related to the provision of services that dentists ensure that it is fit for purpose.”

The British Dental Industry Association (BDIA, formerly BDTA) is committed to helping dental professionals to be able to purchase only safe, genuine goods from reputable sellers. From the 9-11 October, BDIA Dental Showcase will transform ExCeL London into the ultimate purchasing platform for all your professional needs. With over 300 exhibitors and as the UK’s flagship dental event, BDIA Dental Showcase provides you and your whole team the chance to buy all the products, equipment and software you need for the year ahead, conveniently under one roof. Thanks to live demonstrations and hands-on interaction with products before you commit to buy, it is the ideal opportunity to see the latest from your current suppliers and to discover new ones, on a face-to-face basis. Many exhibitors also offer discounts and special offers, exclusively to BDIA Dental Showcase delegates. All this plus the opportunity to catch up with societies, attend engaging lectures and network with colleagues. Visit to register now for your free ticket. Don’t forget to download the exhibition’s new mobile app to help you make the very most of your visit!


How to stand out from the crowd


As a dental care professional in an ever-changing profession, expanding your knowledge is crucial. BDIA Dental Showcase provides a unique opportunity to gain a deeper level of understanding of your profession and the people connected with it, helping you to stand out from the crowd in a tough job market.


Want to give yourself the edge in a job interview?


It’s common knowledge that an awareness of the industry is a must-have for employers. BDIA Dental Showcase is a valuable learning opportunity that can’t be missed. Here you will be exposed to over 300 exhibitors showcasing all the very latest breakthroughs in dental equipment, products and technology. You’ll have the opportunity to watch live hands-on demonstrations, ask as many questions as you like and will come away clued up on the practicalities of life in surgery, ready for those tough interview questions.


Gain insider knowledge


The BDIA Dental Showcase mini lecture programme comprises sessions on the most cutting-edge topics in dentistry, delivered by industry leaders. Use them to gain insider knowledge and become an expert on the hottest subjects that matter to the profession, whilst gaining verifiable CPD.


This year’s mini lecture topics include everything from medical emergencies to choosing dental equipment and cosmetic dentistry. Join Chris Kurt-Gabel from A to E Training & Solutions Ltd for his lecture “Medical Emergency – Recognition & Management of Hypoglycaemia”. Bruce Petrie from the Medicines & Healthcare products Regulatory Agency will tell you everything you need to look out for in a genuine, quality piece of dental equipment during his session “MHRA’s role in protecting public health from counterfeit and illegal dental equipment”. Teeth whitening is a huge trend; learn all about it with “Enlighten B1 Guaranteed Teeth Whitening” by Dr Payman Langroudi from Enlighten / Cosmedent. 


Enhance your career


All the major dental associations and dental training companies attend the show. Networking with them will enable you to gain vital insights on the extra actions you can take to enhance your CV at this early stage of your career. Don’t miss this valuable opportunity!


All of this, under one roof, and it’s free! As BDIA Dental Showcase is the largest dental exhibition in the UK so don’t miss out!


BDIA Dental Showcase – 9-11 October, ExCeL London. Advance tickets are free, so register now at everything you need to plan your day, make sure you download our new mobile app.  For iPhone and Android phones visit the App Store or Google Play on your smartphone and search for ‘BDIA Dental Showcase 2014’, for all other internet-enabled mobile phones:


Visit via your phone.



BDIA Dental Showcase 2014: new lectures added to the line-up!



It’s nearly time for BDIA Dental Showcase! With over 300 exhibitors and over a hundred on-stand and mini lectures, there are endless opportunities to learn about the latest innovations, whilst topping up your verifiable CPD!


Each lecture seats around 30 delegates and they’re strictly first come first served. Make sure you’ve registered for your free BDIA Dental Showcase ticket to start planning the lectures you want to attend. Here we preview 5 of the mini lectures, bringing you the hottest topics, in quick 20 minute bursts!


“iCOMPLY Application – Automate Your Compliance”


Keeping up-to-date with regulations in dentistry can be a challenge. Paul Mendlesohn from CODE reveals how the iCOMPLY Application can help you manage the compliance of your practice. Enabling you to stay ahead, it automatically schedules a whole year of compliance activities and reminds team members to carry them out.


Discover how iCOMPLY can save you time, staff resources and money, whilst giving you the peace of mind that you are up-to-date and ready for your next inspection.


For a personal demonstration, visit the CODE stand (T15).


“When Tooth Position is the Problem, Tooth Movement is the Answer”


Short-term orthodontics (STO) is a conservative and cosmetic approach to treating adult patients with crooked or misaligned teeth. The system is suitable for general practitioners (GDPs) and does not require previous orthodontic experience. Utilising proven orthodontic principles and a simple system, Dr Jan Einfeldt from Staplehurst Dental will reveal how GDPs can deliver this approach with ease and predictability.


“Luxation and Luxator, CIC Innovation of 2014”


It is important to do an extraction with as little damage as possible to both the hard and soft tissue. Directa Dental has perfected this “art” with their manual and hand piece driven Luxators.  This mini lecture, presented by Dr Jansie Van Rensburg, will revolutionise your extraction method and simplify extractions in the surgery.


“White Spots – Now You See Me, Soon You Won’t!”


Historically, patients who have been affected by deep white lesions on their teeth have had to resort to invasive dentistry to mask them. Luckily, due to modern advancements in dental materials and equipment, white spots can be replaced in a minimally invasive way. DMG ICON, is a genuinely minimally invasive therapy, specifically designed to mask these white spot lesions.


Dr Richard Field from DMG reveals how ICON can be used in everyday practice to great effect.


“Medical Emergency Drugs – Do You Know the Requirements?”


Lee Taylor from A to E Training & Solutions Ltd examines the requirements surrounding medical emergency drugs in the dental practice. This will be an opportunity to see the first data from a recent pilot study on compliance with national standards on medical emergency drugs, and dental care professionals’ attitudes to their use.


To experience the best opportunity to see all the latest innovations in dentistry and learn from industry thought leaders, head online now to register for your free BDIA Dental Showcase ticket: ( Here, you will also find all the information you need to plan a successful day including the mini lecture timetable.  Start planning your visit now by downloading the exhibition’s new mobile app!



Discover the latest innovations in dentistry

BDIA Dental Showcase will soon be here! As the UK’s largest, most anticipated dental event showcasing all the latest developments in dentistry – it’s an opportunity not to be missed this October! Discover what’s new, broaden your knowledge and make important purchasing decision, with the help of over 350 exhibitors and more than 100 inspirational mini and on-stand lectures. Here’s a sneak peek of what three big names in dentistry are waiting to share with you.

3M ESPE – The most innovative company for 9 years running

With an amazing reputation for new ideas and innovation, 3M ESPE’s ‘firsts’ include universal resin cement, nano ionomers, preformed temporary crowns, automated mixing of impression materials and universal bonding solutions. Visit stand G02 for a unique opportunity to discuss all of this plus their exciting new technological development for digital impressions.

GSK – Showcasing their latest innovations in oral care

Sensodyne Repair & Protect toothpaste contains NovaMin®, an innovative desensitising agent. Corsodyl Toothpaste helps stop bleeding gums and keeps gums healthy. Visit stand P06 to find out more and receive free product samples!

Jon Potter, Expert Marketing Manager explains, “GSK attend the BDIA Dental Showcase every year as it is a great way for us to demonstrate our products and highlight our science based innovations to thousands of dental professionals. We can’t wait for October to share our latest oral care products through our on-stand interactive presentations”.

Henry Schein Dental – Everything Dental

Experience digital technology in action, ‘test drive’ the latest dental innovations and find out more about the latest products and equipment. Talk to Henry Schein Dental on Stand L09/K10 and discover everything you need to provide the best patient healthcare and discuss their aim of helping you run a successful and profitable practice.

Their strong partnerships with many of the world’s leading manufacturers means they can offer an outstanding range of consumables, essential surgery and decontamination equipment, right through to lasers, digital technology, servicing and practice software.

To support this extensive offering, Henry Schein Dental has teams of experienced specialists in every area, each dedicated to providing superior customer service, reliable delivery and unrivalled after-sales support. So whether you need help with a move to a digital workflow or want to know more about how laser technology can help you meet clinical challenges, Henry Schein Dental has everything you need to run a successful and profitable practice.

BDIA Dental Showcase is taking place from 9-11 October at ExCeL London, not yet registered? Visit to register for your free ticket now. It only takes a minute and couldn’t be easier, so don’t delay!

10 reasons why you need to visit the BDIA Dental Showcase this year!

 BDIA (formerly BDTA) Dental Showcase is taking place from 9-11 October at London’s ExCeL.

 You simply can’t afford to miss it if you are serious about putting your practice or laboratory ahead in an environment in which the pace of change is continually accelerating:

  1. To meet your suppliers in person – following several warnings issued by the MHRA (Medicines and Healthcare Products Regulatory Agency) and an upsurge in the availability of counterfeit products there is a growing need to get to know your supply chain. With over 350 exhibitors to choose from, use BDIA Dental Showcase as an opportunity to meet face-to-face with the suppliers of every product you could possibly need, all under one roof, and to make informed decisions!
  2. Take advantage of exclusive deals –typically more than 75% of all exhibitors offered not-to-be-missed deals, on products and services, exclusively to BDIA Dental Showcase delegates.
  3. Get ahead of the rest – leading dental companies use BDIA Dental Showcase to launch their newest clinical and business-related innovations, make sure you see them first!
  4. New skills and techniques – live demonstrations offer you hands-on opportunities to keep up-to-date with the latest techniques in dentistry, with the added benefit of CPD!
  5. Hear about the latest developments and thinking from industry leaders – the popular mini lecture programme features relevant and thought provoking sessions, presented by experts in dentistry, and also offering valuable CPD.
  6. Network with peers – an amazing 12,000 members of the dental profession and industry attended last year’s event, making it the best-attended event in dentistry! Use BDIA Dental Showcase as a unique networking opportunity for you.
  7. An enjoyable day – 70% of visitors to last year’s Dental Showcase voted it the most enjoyable event in the dental calendar, and 2 out of 3 consider it to be the most important.
  8. Increase business for your practice or laboratory – companies such as Dental Focus Web Design and FooCo Video Marketing will be on hand to help you discover new ways to market your practice or laboratory effectively.
  9. Catch up with your professional body – BDA, DTA, ADAM and the BSDHT, among many others, will be at BDIA Dental Showcase – use the opportunity to catch up with them and get your questions answered face-to-face.
  10. Advanced registration is free and only takes a minute! – Visit to register now and find out all you need to know about the 2014 BDIA Dental Showcase.

 March 2014

New BDIA marketing campaign launched

A new marketing campaign promoting The British Dental Trade Association’s (BDTA) re-brand to the British Dental Industry Association (BDIA) to the dental team has launched.

The name change of the UK’s principal industry body, which represents over 80% of the dental industry, has driven a complete refreshing of the brand. The new advertising creative explains the rationale behind the name change as the Association drops ‘Trade’ and ‘gains ‘Industry’, to convey the increasing diversity of its membership, in addition to highlighting the benefits of choosing to do business with quality-conscious BDIA member companies.

Tony Reed, BDIA Executive Director, explained “BDIA encompasses the wider world of dentistry beyond the direct ‘trade’ including banks, insurance companies, publishing companies as well as suppliers of services and technologies to the dental industry amongst its membership. The new advertising campaign is refreshingly simple in its approach and hopefully it will ensure the Association’s new name is instantly recognisable throughout dental sector.”

Since 1923, the Association has played a crucial role within the industry as a not-for-profit organisation, using its funds solely for the purpose of developing dentistry for the benefit of its members, the profession and the public.

Today, BDIA plays a pivotal role in driving quality standards within the dental industry: equipping its members with exclusive information and statistics to provide greater insight and knowledge; creating opportunities for networking and collaboration to address market challenges; shaping the future of the wider dental industry through its proactive engagement with relevant bodies; organising exhibitions that deliver a key focal point for the industry and the profession to conduct business for mutual benefit; as well as providing highly regarded training for the industry ensuring a thorough understanding of the essentials of dentistry.

BDIA Dental Showcase – Putting Innovation into Practice

BDIA Dental Showcase is launching a vibrant new look and feel for 2014. The exhibition’s new identity captures the essence of its wide-reaching appeal amongst the dental team through a new strapline, ‘putting innovation into practice’.

Based on independent visitor research BDIA Dental Showcase is considered to be the most important and the most enjoyable dental event, attracting more visitors than any other dental event in the UK. The 3-day exhibition is the ultimate destination for busy dental professionals to meet face-to-face with friendly on-stand experts to witness cutting edge, time-saving products and services and make essential purchasing decisions vital to the success of their businesses.

Tony Reed, Executive Director at the BDTA, comments, “This year the show has an exciting new identity that succinctly conveys the key reason why BDIA Dental Showcase is such an essential date in the diary for so many dental professionals.”   Already, with six months until the event takes place, almost 250 leading dental companies ranging from global dental brands to local suppliers, have booked to exhibit and are preparing to meet and share their expertise with every member of the dental profession.

The new strapline “Putting Innovation into Practice” was unveiled to the dental press in February at the Tate Modern.  An example of adaptive reuse, the Tate Modern is housed in the former Bankside Power Station, and retains the national collection of British and international modern and contemporary art.

Tony Reed commented, “We were delighted to launch this year’s BDIA Dental Showcase at such a spectacular venue.  The growth of internet trading and globalisation may have increased opportunities in many markets but it has also opened the door to fakes and cheap copies of just about everything including dental equipment and materials.   Recent scandals in other markets have emphasised the importance of a reliable supply chain and I believe that BDIA Dental Showcase provides the perfect opportunity to see the real thing and to establish relationships with trustworthy suppliers.  Showcase provides a vital link between the industry and the profession and I am particularly grateful for the support that Showcase receives from the dental press each year.”

Oral-B, global brand in dentistry and member of the P&G family, will return as Gold Sponsor to Showcase 2014.





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